Chapter
1
BUSINESS DRIVEN TECHNOLOGY
Information technology‘s role in
business
Information technology
is everywhere in business. Understanding information technology provides great
insight to anyone learning about business.
Reviewing copy
of popular business magazines is easy to demonstrate information technology’s
role in business such as Bloomberg Businessweek,
fortune, or fast company.
Placing a
marker (such as Post-it Note) on each page that contains a technology-related
article or advertisement indicates that information technology is everywhere in
business.
Information technology’s impact on
business operation



·
Organizations
typically operate by functional areas or functional silos
·
Functional
areas are interdependent
Information technology basics
Information Technology (IT)
- A field concerned
with the use of technology in managing and processing information.
- Information
technology is an important enabler of business success and innovation.
Management Information Systems (MIS)
- General name for
the business function and academic discipline covering the application of
people , technologies, and procedures to solve business problem.
- MIS is a business function, similar to
Accounting, Finance, Operations, and Human Resources
- To learn about management information systems it is important to understand the following:
Ø Data :raw
facts that describe the characteristics of an event
Ø Information :data converted into a meaningful and useful
context
Ø Business intelligence :applications and technologies that are used
to support
decision-making efforts.
Ø IT resources :-The plans and goals of the IT department must align with the plans and goals of the organization.
-Managers who understands what IT is,
and what IT can and cannot do, are in
the best position for success.

those three key resources are inextricably linked. if one fails,they all fail. most important, if one fails, then chances are the business will fail.
IT cultures
Organizational information cultures
include:
Information-Functional
Culture: Employees use
information as a means of exercising influence or powerover others. For
examples, a manager in sales refuses to share nfoemation with marketing. This
causes marketing to need the sales manager’s input each time a new sales
strategy is developed.
Information-Sharing
Culture: Employees across
departments trust each other to use information (especially about problemsand
failures) to improve performance.
Information-Inquiring
Culture: Employees across
departments search for information to better understand the future and align
themselves with current trends and new directions.
Information-Discovery
Culture: Employees across department are open to new insights about crisis and
radical changes and seek ways to create competitive advantages.
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